Bree BrouwerApril 19, 2017 HomeSocial VideoIt’s time to take a look at which ten brands earned positions on March’s most-watched Facebook publishers leaderboard. For the last month of quarter one, the top ten publishers pulled in almost 20 billion total video views, an increase of more than 2 billion views over February. Additionally, every single … Continue reading The Top Facebook Video Publishers: March 2017 Most-Popular
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KatVonD HomeSocial VideoLots of celebrities either own or lend their names to various product lines, but there are only a few who have had the kind of monumental success that Kat Von D has experienced. Von D began as a tattoo artist turned reality TV star, but after partnering with Sephora in 2008 to launch … Continue reading How Social Video Helped Kat Von D Build a Beauty Empire
is hard to define. Sure, influencers can be celebrities that often post paid ads for certain brands, but they can also be people who have earned fame solely via online platforms. People, heck even dogs, can attract millions of followers due to their unique style or interests and brands can and should take advantage of … Continue reading Even Influencers Need Influencers: Why Micro-Influencers Matter for Social Video Campaigns
Greg JarboeApril 26, 2017 HomeVideo TechnologyLeft-brained readers of Tubular Insights will geek out at the topic that I’m going to tackle today: How artificial intelligence, machine learning, and big data are transmogrifying the online video and internet marketing industries. But our right-brained readers need to read this column, too. Why? Because we’re going to need … Continue reading AI, Machine Learning, and Big Data: Why Video Publishers Need to Keep Up With The Latest Trends
Carla MarshallApril 27, 2017 HomeVideo Industry EventsNewFronts 2017 kicks off next week in New York, and Tubular Labs has compiled an exclusive set of #NewFronts 2017 Tear Sheets so you’ll have key benchmarks on each publisher at your fingertips. The Tear Sheets include each publisher’s social reach across YouTube and Facebook, its average views per … Continue reading Going to #NewFronts2017? Get Your Exclusive Tubular Tear Sheets Today!
Greg JarboeMay 1, 2017 HomeFeatured InsightsThe 2017 Digital Content NewFronts starts today ( Monday, May 1), and runs through Friday, May 12. At last count, there were a total of 36 presentations at various locations around New York City on the schedule. What can video marketers who get invitations to the invitation-only events expect to … Continue reading What Digital Video Trends Will Power #NewFronts 2017?