Facebook Dwell Time: What Video Marketers Need to Know

Bree BrouwerMay 2, 2017 HomeSocial VideoFor years, the success of brands’ advertisements and content on Facebook was predicated on the idea of engagements View the Original article

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Twitter Goes Big On Live Video With Bloomberg Partnership: #NewFronts 2017

which is one of the latest trends in the digital video marketing business. But, I was surprised to actually hear real news while attending the event held Monday afternoon at the Bloomberg LP headquarters. Bloomberg Media and Twitter announced a global live video breaking news network, which will debut this fall. I’ve got to admit … Continue reading Twitter Goes Big On Live Video With Bloomberg Partnership: #NewFronts 2017

Turner #NewFronts2017 Touts Bleacher Report, Teases Casey Neistat Project

Greg JarboeMay 5, 2017 HomeVideo AdvertisingI stood in a long line waiting to get into Turner’s 2017 Digital Content NewFronts event, which was held in Skylight Clarkson North, which was built in 1933 to house and unload trains from the historic High Line track, and now functions as one of the city’s largest and most … Continue reading Turner #NewFronts2017 Touts Bleacher Report, Teases Casey Neistat Project

YouTube Live: The Ultimate Brand Guide to Live-streaming on YouTube

Bree BrouwerMay 9, 2017 HomeLive Video StreamingWhile live streaming has been around for a while now, only in the last year or so has this particular form of online video become immensely popular. In fact, according to livestream, 81% of internet and mobile audiences watched more live video in 2016 than they did in 2015. … Continue reading YouTube Live: The Ultimate Brand Guide to Live-streaming on YouTube